YEN Teknık

YEN Teknik – Social Media Growth for B2B Success

Overview

YEN Teknik provides a wide range of services, including maintenance operationsprocurementengineering and transformation projects, as well as consulting and auditing services. The company approached WWM to develop a comprehensive social media management strategy to help grow its online presence, particularly on LinkedIn and Instagram.

Challenge

YEN Teknik had minimal social media presence and was seeking to establish its brand in the B2B sector through LinkedIn while also building an Instagram profile to enhance visibility. The challenge was to start from scratch, build an engaged audience, and facilitate meaningful business connections, all while highlighting the company’s technical expertise.

Strategy

WWM collaborated with YEN Teknik to develop and implement a tailored social media strategy:

  • Social Media Setup: We created and optimized YEN Teknik’s social media profiles on LinkedIn and Instagram, ensuring consistency with the brand’s identity and services.
  • Content Creation & Posting: A consistent content calendar was developed to showcase YEN Teknik’s services, industry expertise, and success stories, with a specific focus on LinkedIn for B2B connections and Instagram for brand awareness.
  • Organic Growth Tactics: By leveraging engaging content, industry-related insights, and interactive posts, we aimed to grow the brand’s following organically, without relying on paid advertising.

Results

Over the course of our collaboration, YEN Teknik saw significant growth across both platforms:

  • LinkedIn: The company successfully grew its follower base and achieved several B2B connections through increased visibility and interaction with industry professionals. The platform became a key source for business inquiries and new projects.
  • Instagram: The brand’s presence grew, helping to expand awareness in its target audience. Regular posts showcased company achievements, services, and project milestones, contributing to brand visibility.

Conclusion

Through WWM’s social media management and strategic content creation, YEN Teknik experienced steady, organic growth on both LinkedIn and Instagram. As a result, the company strengthened its online presence, gained valuable B2B connections, and opened new opportunities for business through social media channels.