Managed Services – Simplifying IT Service Access

Overview

Yönetilen Servisler is an innovative platform in the IT services sector that aims to streamline access to a wide range of IT services under one roof. The platform enables businesses to easily find and connect with IT service providers based on brand and service type, allowing them to quickly make service requests with a single click.

Challenge

Yönetilen Servisler came to WWM with the vision of becoming the go-to platform for businesses seeking IT solutions. They wanted to develop a strong brand identity and build a digital presence that would effectively communicate their mission. The primary challenge was to establish the brand and ensure it was positioned to reach its target audience effectively, especially within the highly competitive IT industry.

Strategy

WWM worked closely with the client to understand their unique proposition and develop a strategy that would bring their vision to life. The process included the following steps:

• Brand Identity Development: We helped create the brand name Yönetilen Servisler and designed a professional logo and corporate identity to reflect the brand’s mission of simplifying IT service access.
• Website Consulting: Provided guidance on building a user-friendly website that would support the platform’s goal of allowing businesses to easily search, filter, and request IT services.
• Social Media Setup & Strategy: We launched social media accounts on key platforms and developed a content strategy to increase brand visibility and engage the target audience.
• Targeted Advertising: Implemented Google AdWords and LinkedIn advertising campaigns, strategically targeting businesses looking for IT services. These platforms were chosen due to their high relevance in the B2B sector and IT space.

Results

With a clear branding strategy and an effective digital marketing approach, Yönetilen Servisler quickly gained traction in the IT market. The platform saw a significant increase in traffic and service requests due to our targeted ads on Google and LinkedIn, along with a strong brand presence across social media channels.

Conclusion

Through WWM’s branding, website consulting, and targeted digital marketing, Yönetilen Servisler successfully established itself as a comprehensive platform for IT services. The brand now serves as a key solution for businesses looking to simplify their IT service sourcing, backed by a solid and engaging digital presence.